Tuesday, January 15, 2013

It feels like winter; however, a successful golf tournament requires planning well in advance of the event. Now is the time! Petrocelli Marketing Group specializes in providing golf tournament promotional items and solutions that help tournament planners achieve their goals. We want to help make your next tournament event a success. Give us a call and learn how to increase participant value and raise more money!

Golf Tournament Tips

You'll want to send out invitations to your tournament three months before the event itself. The invitations should clearly state the date, time and place. Once you have an estimated number of guests you can decide on appropriate pre-tournament promotions to build excitement. A golf umbrella, golf towel or divot repair tool is a great way to get people excited about playing in the tournament. Customized golf tees and balls put a unique personal touch on your event.

Custom Packaging
Custom packaging for logoed golf balls is an awesome way to show off your event's primary sponsor!


Tournament Kits
Top 5 Reasons Your Next Tournament Should Include a Kit:
Endless possibilities allow you to customize any kit to meet your exact needs
Substitute the ball of your choice to meet tournament budget
Free setup on all kits reduces the cost of purchasing multiple promotional items
Place a different logo on each product type for no additional cost
Kits provide a great avenue to secure additional sponsors increasing tournament revenue

Click here for custom Tournament Kit ideas!

Golf Apparel
Custom golf apparel provides an opportunity to send a message to your customers with your branding next to a well-known name. Giving custom branded apparel will show them that you truly care about how you present yourself and your business.

Raffle for Charity
Here's a chance for you to show your goodwill, by holding a raffle for charity at the event. Decide on an amount per ticket and supply a unique prize such as a
golf bag that players would appreciate winning.


Sponsor Recognition
Be sure to recognize sponsors in invites, banners, flag signs, etc! We offer full-service printing for all of your promotion needs!

Value Add
Add value to your tournament by fitting players with custom items, such as
sunglasses or golf shoes -- give us a call for details!

When it comes to awards, it's easy to make anyone feel special! Consider how many awards to distribute and what to give prizes for. Celebrate any achievement from longest putt, longest drive, closest to the pin, low foursome, low golfer, etc.

Post tournament gifts are a great way to thank your guests. 
Picture frames make for a nice decorative piece and will give your clients great memories of your event.

Create brand awareness and fire up a "word of mouth" campaign, on and off the golf course, all season long with these ideas.

Hit your golf promotions straight down the middle this season with Petrocelli Marketing Group!

Tuesday, January 1, 2013

The 2013 Color of the Year

Pantone has announced the 2013 Color of the Year!

The winner of the prestigious honor is . . . Emerald!  

According to Pantone, this color was chosen because it "enhances our sense of well-being by further inspiring insight, as well as promoting balance and harmony."

"Green is the most abundant hue in nature - the human eye sees more green than any other color in the spectrum," said Leatrice Eiseman, executive director of the Pantone Color Institute®. "As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today's complex world. This powerful and universally appealing tone translates easily to both fashion and home interiors."

Now it's time to make your promotions sizzle with this lively radiant, lush green color!  If green hues are not part of your logo, there is still plenty of room for this color in your 2013 marketing efforts. Use the hit color as a background to make your logo pop! Or, use subtle additions of Emerald as a border or for a tag line.