Friday, February 15, 2013

HOT new products!

HOT new products!



Beat Bottle
Turn your iphone into a mini boombox!

iphone Case and Wallet
All-in-one plastic case cover and smart wallet for iPhones!

Triple Play Stylus
Stylus, pen and highlighter!


Gadget Grip Dot
Powerful brand recognition with thousands of touches per day!

DoGo
Be creative with this revolutionary new stress relief dough, and mold it into your 3-D logo lid!


Gadget Gripper
Handle-like grips for tablet computers!


aRoma Ball
Scented aroma stress ball that diffuses scent when squeezed.



SoundByte
iphone speaker amplifier boosts sound up to 200%!



Pre-Sewn Distressed Letters & Numbers
No sewing or embroidery equipment required!


We've got tons of new, innovative products! 
 
Give us a call for more ideas!

800-264-4294 

Friday, February 8, 2013

Getting a Jump on Spring Promotional Items

It's a blizzard out there today!  But, we're thinking spring!

Letting go of winter is the perfect time to switch up your marketing techniques! Consider incorporating promotional products to increase brand recognition, generate higher recall and increase message exposure. Here are some of our favorite ideas for promotional products for the spring thaw:

Spring cleaning
Out with the old, in with new ideas to promote your brand. Encourage employees to get in the spirit of spring cleaning with branded cleaners and organizers. Or focus on cleaning up the environment with eco-friendly organic cotton totes or solar-powered technology gifts.


  
 

Spring fever
Celebrate the upcoming warm weather with outdoor promotions. This is the time for company picnics, golf tournaments, and charity walks - consider ways to tie-in these celebrations with your marketing efforts. Provide gifts and giveaways to complement these events and stay in front of customers and potential customers!  
  
 
 

Spring Seeds
Yep, it's a good time to make things grow. Let your customers know that your company is "green" by tying in promotions that utilize seeds or plantable items. 

          
 

Spring Fling
As the weather warms, think of ways to be seen - this is the time for umbrellas, koozies, coolers, folding chairs, water bottles, sunglasses, sport packs and more!


        


Spring Apparel
It's finally almost time for lightweight apparel and short sleeves!


     

Earth Day
Nothing celebrates the season more than Earth Day.  

       

Golf Gear
Folks are itching to hit the greens . . . we've got tons of golf items!
  
   
  

There are tons of promotional items that can give your business the boost that it needs as the spring comes around again. Most people look forward to the opportunity to get out more often so why not let them do so with a logo imprinted item from your business?

Wednesday, February 6, 2013

Spring Cleaning Your Brand



Do your marketing materials need a "pick me up" to attract some new interest and new clients?  Spring cleaning - eliminating clutter in our homes and streamlining our lives - applies to our brands, as well. A brand isn't a static element; it needs constant attention. It is always growing and evolving with internal changes and market influences. The challenge is that good ideas, no matter how good, eventually get stale, so it's important to periodically step back and look at the whole picture again. Spring is the season of change, so why not kick it off by spring cleaning your brand?

Here are some concepts on how you can evaluate your brand and achieve a renewed look, improved plan and reinvigorated motivation this spring:

Conduct a Brand Audit
Set aside time and review everything from your customers' point-of-view, then ask yourself: Are there any messages that no longer serve your purpose? Are you communicating with your customers in one cohesive voice so that your message is loud and clear? Has your brand evolved beyond what your materials are currently saying about it? When you talk about your company, what words do you use? These words are the keys to your marketing.

Do You Need a Brand Refresh?
Once you conduct a brand audit, resolve how to clarify, update and streamline your brand's look, feel, and message. A simple brand refresh allows you to continue to evolve your brand rather than stand still. You'll want to literally "clean up" the brand components, i.e., re-position key messages, sharpen the visual identity, update styles, and create innovative ways to engage with employees, clients and your target market.

Maintaining your brand is an ongoing responsibility. So, give your brand a good clean every spring - you'll feel leaner and more efficient as you charge ahead for the rest of the year.

Consider New Methods of Acquiring Customers
We tend to use the familiar methods of attracting customers because they once worked - are they still working for your business? Have you done something new and unfamiliar to attract new customers? Promotional products are the clear choice for any company looking build a customer database, proving to be more cost-effective than any other marketing medium.

Energize Your Team
Incorporate incentive programs for a spring boost! Or, get your employees excited about your company's upcoming year by coming up with innovative team building initiatives.

   

Monday, February 4, 2013

Spring Promotion Ideas

Despite the snow out there today, spring fever will be back. We'll even be complaining about the heat soon! But, NOW IS THE TIME to put spring fever to work, grab some of that energy and funnel it into your business.

Here are just a few suggestions for implementing spring promotions for your business:

Free Gift to Visitors
Spring encourages everyone to get out and about - invite them to your business with an offer of a free gift just for stopping by. Consider some practical promotional items, or even a small gift certificate for a future purchase.
           

Contest
A contest is a fun campaign to capture your audience and attract new clients. You could bundle your own products as a prize or form a joint venture with another business to come up with a large prize.
You can also use Direct Mail for innovative ways to build traffic: How about sending a playing card that cannot be opened until participant is at your business or event? The card is then removed to reveal players hand for chance at a prize. Or, sending a key for recipients to use when they stop in and try to unlock a chest? Give us a call for more ideas!

      
 

Spring Into Shape
Many people gain weight over the winter and want to get in shape for the summer. Helping clients to achieve this goal is a great way to boost your business. Your spring promotions could include offerings to help them get in shape or be healthy. 
   
        
 


Getting Out
Feel spring fever coming on? Great! Get up from the desk and away from the business and take advantage of some networking opportunities. Attend events and schedule face-to-face meetings; you'll benefit from making new contacts and strengthening existing ones. Consider leaving them with a promotional item - they'll be sure to remember you!

    

Going Green
Encourage your employees to organize or participate in a "Community Spring Clean" for a local non-profit organization. Folks spend a day giving back to the community: the community benefits from the volunteerism, and your  
business benefits from the publicity of goodwill.

Events
Celebrate the warm weather with outdoor events. Host a company outing or a golf tournament. Branded items like hats, sunglasses, t-shirts, and tote bags can be used again after the event is over, keeping your brand working throughout the season.

 

Spring in your Step  
Participate in, or sponsor, a local event that benefits a worthy cause, like a walk or marathon. Invite all of your employees and customers to join the effort and collect donations. Include a picture of everyone in their custom t-shirts in in a press release to gain publicity for your company and the cause, which will garner more awareness and donations.

These are just a few spring marketing tips to give your spring sales a boost. Give us a call for more suggestions!

Tuesday, January 15, 2013


It feels like winter; however, a successful golf tournament requires planning well in advance of the event. Now is the time! Petrocelli Marketing Group specializes in providing golf tournament promotional items and solutions that help tournament planners achieve their goals. We want to help make your next tournament event a success. Give us a call and learn how to increase participant value and raise more money!

Golf Tournament Tips

Pre-Tournament
You'll want to send out invitations to your tournament three months before the event itself. The invitations should clearly state the date, time and place. Once you have an estimated number of guests you can decide on appropriate pre-tournament promotions to build excitement. A golf umbrella, golf towel or divot repair tool is a great way to get people excited about playing in the tournament. Customized golf tees and balls put a unique personal touch on your event.


 
Custom Packaging
Custom packaging for logoed golf balls is an awesome way to show off your event's primary sponsor!


 

Tournament Kits
Top 5 Reasons Your Next Tournament Should Include a Kit:
Endless possibilities allow you to customize any kit to meet your exact needs
Substitute the ball of your choice to meet tournament budget
Free setup on all kits reduces the cost of purchasing multiple promotional items
Place a different logo on each product type for no additional cost
Kits provide a great avenue to secure additional sponsors increasing tournament revenue

Click here for custom Tournament Kit ideas!



Golf Apparel
Custom golf apparel provides an opportunity to send a message to your customers with your branding next to a well-known name. Giving custom branded apparel will show them that you truly care about how you present yourself and your business.







Raffle for Charity
Here's a chance for you to show your goodwill, by holding a raffle for charity at the event. Decide on an amount per ticket and supply a unique prize such as a
golf bag that players would appreciate winning.



 


Sponsor Recognition
Be sure to recognize sponsors in invites, banners, flag signs, etc! We offer full-service printing for all of your promotion needs!







Value Add
Add value to your tournament by fitting players with custom items, such as
sunglasses or golf shoes -- give us a call for details!






Awards
When it comes to awards, it's easy to make anyone feel special! Consider how many awards to distribute and what to give prizes for. Celebrate any achievement from longest putt, longest drive, closest to the pin, low foursome, low golfer, etc.







Post-Event
Post tournament gifts are a great way to thank your guests. 
Picture frames make for a nice decorative piece and will give your clients great memories of your event.



Create brand awareness and fire up a "word of mouth" campaign, on and off the golf course, all season long with these ideas.

Hit your golf promotions straight down the middle this season with Petrocelli Marketing Group!