Sunday, April 22, 2012

Branding Green


Not supporting conservation and recycling can cost you if you don't embrace it!  It shows responsibility and doesn't have to cost you a fortune to promote it.  Is it annoying to have to implement new programs?  Like any new venture or program it doesn't have to be and after all it is a form of positive marketing!  Starting out small is the key and then get creative.  Start out by recycling plastic and separating paper.  Once you do it for a while it becomes a habit and then you hardly notice the effort spent.  It is truly amazing to see how much you can conserve and save over time from clogging our land through executing a plan!  
Even More Reasons to Go Green

Recycle
Using eco-friendly promotional products will not only help to make our environment greener and cleaner, but also provide additional benefits for your business. Here are just some of the many reasons to go green in your branding:

Being green is in - it's important that your business isn't seen as being behind the times.


Green promotional branding products not only promote your business, but mark your organization as conscientious.  By showing that your company is aware of the issues that face the environment, your company represents higher standards - consumers respect this gesture of promoting with a social cause.

Eco-friendly promotional products can instill a sense of continued environmental care though the products themselves. Save trees by giving away USB drives or non-disposable drinkware.  USB drives are not only convenient  - they cut down on printing. Providing non-disposable drinkware will cut down on individuals continually using and then discarding them. Mugs and sport bottles -made of polycarbonate materials- are great types of permanent drinkware items that continue to promote your brand.Get public relations opportunities!  Send out a press release to the media to explain how eco-friendly promotional items are part of your overall plan to be a greener business.

No comments:

Post a Comment